Google trends show that the level of creation in business intelligence data has slowed over the last five years and that there is a sudden upswing in what industry calls “big data.”  Big data is an aggregate of structured business intelligence data combined with available unstructured data from places like social media outlets, online articles, customer ratings and scoring mechanisms such as Amazon’s rating system.  Big data has become a new tool in the toolbox of corporate risk executives for determining the factors that might jeopardize the success and security of a company and its products and services.
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