Nobody likes to fail. Failing causes us embarrassment. Failing bruises our ego. Failing might be a dark spot on our performance assessments. All we have to do is reflect on our childhood for when we failed and how poorly we felt. Even if our parents did give us encouragement, we still felt bad about failing. Let’s face it – failing sucks.

In most countries, if you fail at business, you carry the stigma of that failure with you for a long time – perhaps forever. The Economist did a great article entitled “European entrepreneurs; Les misérables” in June of 2012. Continue reading →