Set up:  Linda Boff recently left General Electric as their Chief Marketing Officer to be CEO of ‘Said Differently’ a marketing agency.  According to the Wall Street Journal, June 17, 2024, she said the agency’s business model is to:

“To be able to cast a team regardless of geopgraphy and say: ‘Who’s the best designer?  Who’s the best brand strategist?  Who’s the best copywriter?  And, who know this industry.”

But, we as individuals already do this with Fiverr and other creative flatforms.  But, this is different.  What happens when the entire company’s business model is based on ‘only the  best worldwide.”  Just think of your company.  What happens to average folks like me?

Hard lesson earned:  More companies will adopt this business model.  What happens to FTE’s – full time employee model?  What happens when you take this lean business model and add AI and robotics to it?  Something to think about?