#160 – BUILDING RISK CULTURE IS EASIER THAN MAKING HOT DOGS – ALEXEI SIDORENKO

SIDORENKOYes, building risk culture is that easy! Before I explain, let me first clear few weird misconceptions about risk culture that have been floating around in the non-financial companies:

Making decisions under uncertainty is not natural for humans

Back in 1970s scientists had a breakthrough in understanding how human brain works, what influences our decisions, how cognitive biases impact on our perception of the world and so on. Daniel Kahneman and Vernon Smith received a Noble prize in Economic Sciences back in 2002 “for having integrated insights from psychological research into economic science, especially concerning human judgment and decision-making under uncertainty”. I am amazed how many risk managers and consultants continue to simply ignore this research. Identifying, analyzing and dealing with risks is against human nature. Stop kidding yourself. The sooner we, as a professional community, accept this, the easier it will be to integrate risk management into decision making.

Managers do not take risks into account by default

One of the biggest deceptions floated around is that most business processes already take into account risks and decisions are made by management after careful consideration of risks. Not so. Naturally, managers do consider some of the more obvious risks and there are exceptional cases where risk analysis is already integrated into the decision making. For the other 95% of the companies, existing processes and management tools barely account for the inflation and ignore or purposefully hide significant risks. I bet, if risk managers, instead of running useless risk workshops, had a deep hard look, they would soon discover that budgets are overly optimistic, project plans are unrealistic and some corporate objectives are borderline naïve. But then again, they may not. Because the rest of the company is fine with how things are and will do everything to stop risk managers from getting involved.

Making risk management everyone’s responsibility is just wishful thinking

I don’t quite understand why, but there seems to be an idea that strong, robust, risk aware culture is the ultimate objective. It’s the end result. I mean it sounds great, but it is physically impossible. And this is why I think so many risk managers have failed and so many more are struggling to make an impact. They are trying to move the rock that is not meant to be moved. This is probably the most important point of this article:

The only person in the company who thinks strong risk culture is a positive thing is the risk manager. The rest of the organization sees risk management as a direct threat to their personal interests, their income and their position in the corporate world.

Let me repeat that – Most managers ignore risks and take uncalculated risks for a reason. Most but not all managers and not all the time. And that’s where the risk manager comes in, trying to change the culture of CERTAIN individuals SOME of the time.

Risk management culture is not about hearts and minds

Hopefully by now, after reading everything I tried to communicate above, you realize that management doesn’t care about risk culture. I mean they will still say the right words when risk manager is present, but deep down, nobody will care. The only chance for risk culture to stick is if it makes business sense for the individuals. And I don’t mean soft things like transparency, corporate governance and other nonsense, I mean direct impact on the bottom line or the personal security of an individual. The best examples of managers suddenly becoming very risk aware were when I was able to show that by better managing risks individuals could protect their role, avoid prosecution, have better business case for investors, save on insurance, save on financing costs or to get higher bonuses.

So… shall we get takeaway instead of hot dogs?  

And yet despite everything I said above, building risk culture is a piece of cake. Risk managers just have to realize that they won’t be able to convert everyone and some people are beyond help. There is also no single solution that will do the job. It’s all about finding what makes each individual tick. It’s time consuming yes, but not difficult at all. Hence it can be equally applied by large corporations and small and medium sized businesses.

Here are some practical ideas (make sure you click on the links in the article, each one leads to a short video explanation) to get you started:

  • Develop high-level risk management policy – It is generally considered a good idea to document organization’s attitude and commitment to risk management in a high-level document, such as for example a Risk Management Policy. The policy should describe the general attitude of the company towards risks, risk management principles, roles and responsibilities, risk management infrastructure as well as resources and processes dedicated to risk management. Section 4.3.2 of the ISO31000:2009 also provides guidance on risk management policy.
  • Integrate risk appetites for different risk types into existing Board level documents, don’t create separate risk appetite statements.
  • Regularly include risk items on Board’s agenda
  • Consider establishing a separate Risk Management Committee at the executive level or extend the mandate of existing management committee – no idea why, but this worked like a miracle for me personally
  • Reinforce the “no blame” culture by finding a number of arguments for different situations and different people on why it makes more business risks to disclose and account for risks
  • Include risk management roles and responsibilities into existing job descriptions, policies and procedures, committee charters, not into risk management framework document
  • Update existing policies and procedures to include aspects of risk management
  • Review and update remuneration policies
  • Provide risk awareness trainingregularly
  • Use risk management games
  • And most importantly, get personally involved into business activities.

You can find more ideas about integrating risk management into day to day operations and building risk culture in the book that will be available to download for free at http://www.risk-academy.ru/en/download/risk-management-book next month. The Russian version is available now at http://www.risk-academy.ru/download/risk-management-book and has already been downloaded more than 2700 times.

Bio:

lex Sidorenko is an expert with over 13 years of strategic, innovation, risk and performance management experience across Australia, Russia, Poland and Kazakhstan. In 2014 Alex was named the Risk Manager of the Year by the Russian Risk Management Association.

As a Board member of Institute for strategic risk analysis in decision making Alex is responsible for risk management training and certification (including creating exams) across Russia and CIS, running numerous risk management classroom and e-learning training programs. Alex represents Russian risk management community at the ISO Technical Committee 262 responsible for the update of ISO31000:20XX and Guide 73 since 2015.

Alex is the co-author of the global PwC risk management methodology, the author of the risk management guidelines for SME (Russian standardization organization), risk management textbook (Russian Ministry of Finance), risk management guide (Australian Stock Exchange) and the award-winning training course on risk management (best risk education program 2013, 2014 and 2015).

In 2012 Alex created Risk-academy www.risk-academy.ru a web portal dedicated to free risk management training for SME across Russia and CIS.

Alex worked as a Head of Risk Management at RUSNANO, one of the largest private equity funds in Russia, specializing in technology investment. Alex won an award for best ERM implementation at RUSNANO in 2014.

Prior to that Alex worked in senior risk roles at Skolkovo Foundation, Strategy Partners, PwC and Deloitte.

Alex recently published his second risk management book called “Effective Risk Management 2.0”. Alex also regularly presents at risk management conferences in Russia and Europe. In November 2012 Alex short a series of TV programs dedicated to risk management in start-ups. Alex teaches risk management at major Russian business schools including OpUS, Technopark Skolkovo, MIRBIS, MFUA, SKOLKOVO and USIB as well as corporate universities, like Gazprom.

He has successfully completed his double Bachelor degree in Risk Management and Econometrics at Monash University, Australia, achieving the top risk management and statistics student award two years in a row.

More information can be found here:

http://ru.linkedin.com/in/alexsidorenko

www.slideshare.net/AlexSidorenko/

https://www.youtube.com/user/alexausrisk/videos

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