#264 – THE 40% MYTH – GEARY SIKICH

Featured

Myth Busters – Statistical Mystery Solved?

We have all heard and/or read the oft quoted “40% of all businesses experiencing a crisis go out of business within one year…”.  Ever wonder where that statistic came from?  For many years a colleague of mine, unfortunately now deceased, searched for the answer; to no avail.  No one could actually cite the source for this statistic.  Many refer to FEMA or the US Small Business Administration: Continue reading